Health Communications and Social Media

Given a highly diverse and mobile population who relies on the Internet for health information and advice, excellence in health communication and social media practices has become essential in the healthcare industry. For successful health communication and social media outreach to occur and create positive change among target audiences, multi-disciplined teams of professionals are often needed. These teams include multiple people from various backgrounds such as healthcare professionals who know the ins and outs of the industry and communications professionals who understand the best mechanisms and tactics to share the most powerful messages to the people who need to hear them.

Caduceus provides a full range of specialized offerings and communications experts to create and execute effective messaging and marketing programs. We also realize that healthcare is a highly regulated industry; therefore we take every measure to make sure private information is always protected and that all messaging adheres to healthcare, government and communications regulations. We also use multiple behavioral and social learning theories and models to advance the impact and effectiveness of these communication programs to drive change and positively influence public health.